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Gérard Métrailler

Gérard Métrailler
in
Product Coalition

Customer-led Growth: Why Delivering a Delightful End-to-End Experience Matters

Focusing on product-led or go-to-market-led growth is no longer enough. Time to prioritize the whole customer journey.

7 min readMar 1, 2023

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Customer-led Growth: Why Delivering a Delightful End-to-End Experience Matters

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Gérard Métrailler
in
Product Coalition

Applied Lean Startup: How to Master Simplicity and Velocity in Business

Who can established organization leverage lean startup methodology to achive velocity through simplicity.

6 min readJul 29, 2022

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Applied Lean Startup: How to Master Simplicity and Velocity in Business

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Gérard Métrailler

V1 innovation within a V+1 organization

Startups are optimized towards launching version 1.0 offerings, identifying product-market fit, and putting in place the best go-to-market…

13 min readMay 4, 2022

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V1 innovation within a V+1 organization

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Gérard Métrailler

Where in the org is Product Marketing?

As companies evolve, they (sometimes) take the time to reflect on the best teams’ structure to achieve their strategies and goals. For most…

4 min readMar 9, 2022

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Where in the org is Product Marketing?

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Gérard Métrailler

It’s not your opinion, it’s your expertise that matters

Everyone has plenty of them, and sadly, many of us are not afraid of sharing them regularly. Not only that, but they often have absolutely…

6 min readMay 10, 2021

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It’s not your opinion, it’s your expertise that matters

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Gérard Métrailler

Parallels joins the Corel product family!

Hello, Corel community!

2 min readDec 20, 2018

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Parallels joins the Corel product family!

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Gérard Métrailler
in
Gravit Designer

Gravit Designer PRO and the road ahead

Learn more about about the current state of Gravit Designer and our plans moving forward

4 min readNov 13, 2018

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Gravit Designer PRO and the road ahead

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Gérard Métrailler
in
Gravit Designer

Welcoming Gravit to the Corel family

Bringing together great product lines in the graphics space.

2 min readJun 22, 2018

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Welcoming Gravit to the Corel family

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Gérard Métrailler

Rethinking Design with CorelDRAW on Microsoft Surface

With a ground-breaking Artificial Intelligence tool called LiveSketch, CorelDRAW is redefining how to create vector illustrations on…

4 min readMay 26, 2017

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Rethinking Design with CorelDRAW on Microsoft Surface

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Gérard Métrailler
in
Product Coalition

Product-Management Mastery: It takes 3

Product Management is, at once, an art, a craft and a science of setting, sharing and driving teams toward a product vision that will…

6 min readMay 8, 2017

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Product-Management Mastery: It takes 3

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Gérard Métrailler

Gérard Métrailler

High-Impact C-Level Executive and Leader Passionate about Strategic Clarity, Simplicity, and Velocity. Geek at heart. Private Pilot. All articles are my own.

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